Soma with Rita

Rita runs fitness and nutrition coaching primarily through Instagram, but she didn’t have a proper website where people could learn about her services, view class schedules, or book sessions. Everything was happening through DMs, which made it difficult to manage signups and explain her offerings clearly. Potential clients didn’t have a single place to understand what she offered, how classes worked, or how to get started.

I designed and built a simple but structured website that acts as a central hub for her brand. The site explains her coaching philosophy, showcases her classes, and allows users to view upcoming sessions and reserve a spot. I built the site in Webflow with CMS collections for classes, blog posts, and team content so Rita can easily update things in the future. The goal was to keep the design clean, approachable, and aligned with a wellness brand aimed primarily at women.

One of the bigger challenges was making the class schedule dynamic while keeping the layout simple. I wanted users to be able to see classes organized by date while still using Webflow’s CMS system. This required some creative structuring and a bit of custom logic to make sure the correct classes appeared in the right sections. Another challenge was figuring out how to pass class details into booking modals so users could reserve a specific class without confusion.

The final result is a clean, easy-to-navigate website that gives Rita a professional home online and makes it much easier for clients to understand and book her services. Visitors can explore her coaching approach, browse classes, and reserve spots directly from the site instead of going back and forth in Instagram messages. It also gives Rita a platform she can grow over time with blog posts, new programs, and additional coaching services.