Tolka App

Web design
Webflow build
App
Tolka is a concept landing page for a kids language-learning app designed to engage both children and their parents. The app uses AI to create personalized, story-based lessons based on a child’s interests, followed by interactive quizzes. This project focuses on combining playful visuals with clear, parent-focused messaging to communicate value quickly. Designed and developed in a fast-paced challenge, the final result highlights strong storytelling, intuitive structure, and a balance between fun and usability.

Conversion focused design

Every pixel served a purpose. We designed for action, not decoration, turning casual visitors into engaged customers.

Built for speed

Slow sites lose people. We optimized every element so the site loaded fast and kept visitors moving forward without friction.

Data driven decisions

We tracked what worked and what didn't. The client could see real numbers instead of guessing what their audience wanted.

Problem
Solution
Challenge
Result

Problem

The challenge was to design a landing page for a kids language-learning app that actually speaks to parents. While the product is built for kids, parents are the ones making the decision to download and pay. The problem was balancing playful, engaging visuals with clear messaging that builds trust and explains the value quickly.

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Solution

I designed a fun, story-driven landing page that highlights how Tolka uses AI to create personalized learning adventures for kids.“A fun, story-filled landing page for Tolka — a language-learning app that uses AI to create magical adventures based on your kid’s interests, then quizzes them along the way. Built for curious kids (ages 7–12), but made to win over the grown-ups who download it.”The design combines bright, engaging illustrations with a clean layout, making it easy for parents to understand the product while still feeling exciting for kids.

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Challenges

The biggest challenge was time. The entire project was completed in about 7 hours. I had to move quickly from wireframe to design to development while still maintaining quality. Another challenge was creating a consistent visual style across multiple AI-generated illustrations while keeping the UX clean and not overwhelming the user.

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Result

The final result is a fully responsive landing page that clearly communicates the product, feels fun and engaging, and showcases strong visual storytelling. It successfully balances kid-friendly design with parent-focused messaging, making it a strong concept for a real-world product and a solid addition to my portfolio.

Link to Website

Their words

Conversions increased within the first month

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Ran

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